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In London, LBC is the no.1 commercial station for hours and share, with a massive 16.6 million hours and an 8.1% share of the market. Radio call-in shows generally only attract the weird and the extreme. I know what you mean when you point out the interesting idea that radio shows are going the same way as online echo-chambers; I only had to listen to one show by OBrien to realise how thoroughly opinionated, partisan and given to repetition he was, so that if I chance upon him again, I switch off as quickly as I can. Ive been addicted to the phone-in for forty years, ever since I first heard the magnificently irascible Brian Hayes in what is now OBriens slot. His big break came in the form of The Word, a youth-led and often anarchic TV show for Channel 4. But theres no doubt that this is the future of the format in a fractured and partisan world. A busy news agenda including the Ukraine war and the cost of living crisis have helped drive above average audiences to newsbrands, many of which also saw online audiences grow in the first months of this year. James said: "What he did to this young woman by using her essentially as a human shield is that he turned the spotlight onto her. O'Brien claimed this morning that the greater the uptake of the jabs and the boosters, the less chance there is of a fourth or a fifth wave of Covid-19. . But after one particularly violent incident in South East London, Collins began passing on his secrets to the other side. Whats the difference between that situation and a group of German children moving in next door? Our weekly does of strategic insight about the future of news media aimed at US readers. The incident followed in the wake of a celebrated television encounter the previous year, when Eddie Mair (now the host of LBCs drivetime show) said to Boris Johnson: Youre a nasty bit of work, arent you? And it was equally effective. The latest RAJAR results present listening data for the quarter to 3 April 2022. Earlier this year presenter Maajid Nawaz was asked to leave the broadcaster after tweets he posted linking Covid-19 vaccinations and conspiracy theories. Over 26m weekly listeners Globals highest ever audience figures Extending its position as the UKs #1 commercial radio company with, Figures sourced from: RAJAR / Ipsos-MORI / RSMB, Global The sound of his smug self righteous voice winds me up even when I think he has a good point, which is occasionally true. And while most of the British media was incredibly wary of giving a megaphone to Beech's lies, James O'Brien consistently used his LBC show to give publicity to Beech and his main promoter,. He often comes across as sanctimonious, superior and smug, of course, but thats part of the schtick, integral to his appeal. Emily Sheffield !function(){"use strict";window.addEventListener("message",(function(e){if(void 0!==e.data["datawrapper-height"]){var t=document.querySelectorAll("iframe");for(var a in e.data["datawrapper-height"])for(var r=0;r